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RISMEDIA, February 27, 2009
By Mike Parker
RISmedia - The Leader In Real Estate Information Systems
"Lilo" Clacher is an agent with Crye-Leike Realtors in Cookeville, TN. She has been a Realtor for 13 years: 11 in Florida and the last two in Tennessee. But it is only in the last two years that she has succeeded online. In 2008, 75% of her leads and 17 of her sales came from her website (www.lilorealtor.com). No doubt, many agents would be very happy to have 17 sales closed in that terrible year, but it's how Clacher lands listings that literally blew us away when we spoke to her recently. How she does so illustrates an often-overlooked benefit of being a true Internet Realtor: success selling homes online attracts sellers because the public knows that 84% of all homes sales begin on the Internet.
Convincing the client that you are special and an Internet success
Crye-Leike is a full-service real estate company founded in Memphis in 1977. Today it is ranked #4 in the nation and the largest real estate company serving markets in Tennessee, Arkansas, Georgia, Mississippi. Crye-Leike has a network of more than 2,800+ licensed sales associates, 600+ staff members and over 130+ branch and franchise offices located throughout a seven state region of Alabama, Arkansas, Florida, Georgia, Kentucky, Mississippi, and Tennessee. Crye-Leike also has a franchise location in Puerto Rico.
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