Posts from January 17th, 2002

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Builder Resources Forms Marketing Alliance with River Birch Homes

January 17th, 2002 by Anonymous

Nashville, Tenn. - Crye-Leike Builder Resources, a new homes division of Crye-Leike that specializes in comprehensive services for developers and builders of new homes, announces its affiliation with River Birch Homes, serving as the exclusive marketing agent for its custom built homes located in The Gates at Carlisle.

Crye-Leike Builder Resources is providing on-site staffing, marketing and advertising consultation, product recommendation and market research & analysis services.

"Through this relationship, Crye-Leike Builder Resources is adding value to the relationship with River Birch Homes by providing several key services including on-site staffing, marketing support and product recommendation," said Chip Kerr, director of Crye-Leike Builder Resources. The product River Birch is building is specialized and our experience with and knowledge of this product has proven to be important and valuable in their overall marketing plan."

The Gates at...

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Categories: Regional News